Executive Guidance

Recapturing the Value of Financial Analysis in Corporate Decision Making

The big data revolution promises to remake how corporations operate, but the current state of corporate decision making seems pretty far from a business analytics commercial.  

Even as finance organizations seek to infuse more financial acumen in decision making across the enterprise, business leaders struggle to incorporate financial data into key judgments, often due to the fact that it is (at best) retrospective and (at worst) just plain slow.  

One in four decision makers don't use financial data; nearly half misinterpret it; and more than half 'cherry pick' the data to support their decision. Such misuse can cost companies as much as 1% of revenue per decision.

Decision makers are partly to blame for lacking financial acumen, and so is the finance analytics team for not providing data suited to decision making today. 

Both groups need to play a role in fixing these behaviors: business leaders and the finance analytics team must collaborate more closely to ensure the data solve a shared business problem. 

Learn why great financial analysis is critical to profitable decision making.

Reengage with Financial Analysis

Tablet

Download Project Pre-Audit

The Project Pre-Audit enables business leaders and the finance team to collaboratively assess the risk and return of different scenarios before moving forward on critical projects.

» Download the Tool

Tablet

Download Project Pre-Audit

The Project Pre-Audit enables business leaders and the finance team to collaboratively assess the risk and return of different scenarios before moving forward on critical projects.

» Download the Tool

Microphone

Hear the Research

Financial analysis that drives profitable decision making is different from ordinary data in three ways. Replay this webinar to see what great financial analysis looks like.

» Replay the Webinar

Microphone

Hear the Research

Financial analysis that drives profitable decision making is different from ordinary data in three ways. Replay this webinar to see what great financial analysis looks like.

» Replay the Webinar

Tablet

See Infographic

This infographic breaks down the key steps finance teams must take to start analyzing smarter.

» View the Infographic

Computer

See Infographic

This infographic breaks down the key steps finance teams must take to start analyzing smarter.

» View the Infographic

About Executive Guidance

Since 2009, CEB has delivered a series of cross-functional best practices to guide management teams facing key decisions in the year ahead through its Executive Guidance publications.

CEB produces new issues quarterly, focusing on the top trends influencing bottom-line performance in the new work environment and prescriptive guidance for members on how to embrace them in their own organizations.

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