ReimagineHR: D&I Success Stories from HSBC and Volvo

ReimagineHR: D&I Success Stories from HSBC and Volvo

In a panel discussion at Gartner’s ReimagineHR event in London last week, Birgit Neu, Global Head of Diversity & Inclusion at HSBC, and Eric Way, Director of Diversity & Inclusion at Volvo Group, sat down with attendees to share their experiences evolving their organizations’ D&I strategies over time. Although Birgit and Eric come from different organizations with different D&I journeys, common themes emerged from their stories that offer some insight into how to run a successful D&I program. A key point both panelists raised was that D&I must be “red-threaded”—that is, consistently part of the entire employee experience, both on an individual level and in interactions with colleagues.

Birgit was HSBC’s first global Head of Diversity & Inclusion, which meant that her strategic direction was defined by the organization’s need to understand what work was already being done in the space of D&I at the organization. Her first tasks were to build that understanding and use it to create a central theme for how the organization would approach their D&I mission in a unified way going forward. Being closely aligned with the talent analytics function, she said, helped her and her team to assess the experience of the bank’s employees and identify opportunities for improvement.

One example she gave was about parents and caregivers: Many organizations assess the number of parents in the organization by how many individuals have identified dependents in the HR information system. At HSBC, however, Birgit and the talent analytics team were able to determine that when asked directly, many more individuals identified themselves as parents than the system indicated. This gave the company an opportunity to reconsider the experiences of the parents in its workforce and think about wellness communications in a different way. HSBC went back to employees to see if there was a difference between parents and caregivers, as they had previously lumped these groups together. They found that asking people these questions separately gave them a clearer picture of their employees’ needs and challenges, and have been able to work with the benefits team to ensure that communications are relevant and timely to each group’s needs.

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