CEB Sales Leadership Council

CEB Sales Leadership Council is a membership for innovative CSOs who want to optimize the performance of their function and business. Our research and insights are rooted in the challenges our members deem most important and span topics that impact your organization's day to day as well as longer-term strategic initiatives. We use relationships and learnings from the best CSOs to help you and your team save time and make better decisions.

Our Research Focus

Equipping our members with strategic guidance and tactical tools on the topics most important for their function is at the heart of what we do. We don't just point to where you need to go: we provide you with a roadmap and a suite of implementation tools to get you and your team there. Key topics include:

Challenger Selling™

Compensation and Rewards


Channel Partners

Inside Sales

Opportunity Pursuit and Management

Selling Solutions

Key Account Management

Talent Acquisition

Talent Development

Sales Operations and Enablement

Prospecting and Deal Qualification

How CEB Helps You

CEB Ignition™ Diagnostic for Sales

Today, functional transformations are continuous and evolutionary. Sales executives need to be sure they are identifying key priorities and on the right path to advance their function. Our CEB Ignition™ Diagnostic for Sales identifies your team's biggest opportunities for performance improvements to ensure your limited resources are focused on the right areas.


Set Priorities and Create an Action Plan

Understand what marketing activities matter most and how to go about advancing the maturity of these activities in your organization.

Speak with our team to learn more.

Membership Features

Research and Insight: Unique research and tools to help business leaders evaluate new issues and challenges

Proven Best Practices: Tested approaches to solving business challenges from our network of leading companies

Advisory Support: Personalized expert guidance and project support for pending decisions, new tactics, internal presentations, and other needs

Decision and Diagnostic Tools: Customized, actionable views of the most important performance metrics in your function

Peer Benchmarks: Relevant, quantitative data and analysis to help allocate resources and target areas with the highest impact

Executive Networking: On-request advice, feedback, and perspective from peer interaction with hundreds of leading executives

Live and Online Learning Events: A wide variety of events exclusively for senior executives, as well as staff training and skill development opportunities

What Our Members Are Saying

...some of the biggest wins that we've had as far as sales go, were directly a result of things that we've implemented from CEB."

Ben Calfee


Vice President, Sales Strategy and Operations Covisint

Featured Resources

Related Services

Leadership Councils

From Our Blogs

4 Ways to Simplify the Seller Experience
Selling B2B products is often a complex endeavor but many sales teams have made the process way too complex in response, and this is leading companies to struggle with smaller deals and slower growth. Fri Dec 02 03:00:02 EST 2016
Two Reasons Closing Sales in Asia is Tough
The idea of a unified 'Asian' region is more myth than reality; sales processes, customer behavior, and the selling environment differ distinctly by geography. Asia-based sales teams are in need of distinct go-to-market strategies. Tue Nov 29 03:00:23 EST 2016
Customer Service: Reduce Uncertainty to Make a Success of Multichannel
Giving customers multiple ways to contact a company isn't a bad thing in itself, but it won't make them any more loyal. Reducing uncertainty about whether their issue will be resolved will do. Fri Nov 25 03:00:26 EST 2016

Speak with our team to learn more.

Some of Our Members