CEB Sales Leadership Council

CEB Sales Leadership Council is a membership for innovative CSOs who want to optimize the performance of their function and business. Our research and insights are rooted in the challenges our members deem most important and span topics that impact your organization's day to day as well as longer-term strategic initiatives. We use relationships and learnings from the best CSOs to help you and your team save time and make better decisions.

Our Research Focus

Equipping our members with strategic guidance and tactical tools on the topics most important for their function is at the heart of what we do. We don't just point to where you need to go: we provide you with a roadmap and a suite of implementation tools to get you and your team there. Key topics include:

Challenger Selling™



Indirect Channel Sales

Inside Sales

Key Account Management

Sales Ops Management

Selling Solutions

Talent Acquisition

Talent Development

How CEB Helps You

The Consensus Sale

On average, 5.4 people are involved in today's B2B purchase decisions. Differences in opinion make it increasingly hard to reach a decision, and many teams simply give up on purchases altogether. Most suppliers' efforts to support consensus fall short. Typically, Marketing and Sales try to boost individual purchase intent early on—and then Sales tries to bring everyone together at the end. However, group conflicts actually peak early in the buying journey. The best sales and marketing teams focus on connecting buyers to each other—not just to the supplier—right from the start. » Learn More About The Consensus Sale


Are You a Consensus Builder?

Answer six quick questions to determine whether you're taking the right steps to build customer consensus.

Speak with our team to learn more.

Membership Features

Research and Insight: Unique research and tools to help business leaders evaluate new issues and challenges

Proven Best Practices: Tested approaches to solving business challenges from our network of leading companies

Advisory Support: Personalized expert guidance and project support for pending decisions, new tactics, internal presentations, and other needs

Decision and Diagnostic Tools: Customized, actionable views of the most important performance metrics in your function

Peer Benchmarks: Relevant, quantitative data and analysis to help allocate resources and target areas with the highest impact

Executive Networking: On-request advice, feedback, and perspective from peer interaction with hundreds of leading executives

Live and Online Learning Events: A wide variety of events exclusively for senior executives, as well as staff training and skill development opportunities

What Our Members Are Saying

...some of the biggest wins that we've had as far as sales go, were directly a result of things that we've implemented from CEB."

Ben Calfee


Vice President, Sales Strategy and Operations Covisint

Featured Resources

Related Services

From Our Blogs

Customer Service: Four Trends You Can’t Ignore
Although there are numerous longer-term trends and challenges for customer service teams to contend with, there are four they can't ignore in the next 12 months. This includes managing large data sets as intelligently as possible and improving their change management. 12 Feb 2016
5 Trends That Will Affect All Sales Execs in 2016
Based on thousands of interactions with sales executives around the globe, dozens of conferences and summits, and hundreds of thousands of data points, here are five trends that sales teams will likely battle with this year. 14 Jan 2016
B2B Sales: How to Improve Your Sales Pitch and Your Golf Swing
B2B sales and marketing has changed dramatically in recent times, and many firms have undertaken big sales reorganizations as a result. But they rarely give sales reps or their managers a chance to practice with the new techniques they are asked to use. 05 Jan 2016

Some of Our Members