Square patterened building blue photo

The Essential Communications Activities

CEB Ignition™ Diagnostic for Communications: Assessing Your Function


This Communications Activity Map is part of a larger diagnostic service provided to CEB members. The CEB Ignition™ Diagnostic for Communications provides a peer-based framework, informed by years of practical, in-depth research, to measure the maturity of management practices for the Communications function. The diagnostic will enable you to:

  • Prioritize: Understand your critical maturity gaps and prioritize areas of improvement
  • Plan: Identify next steps for critical areas and plan a path to desired maturity
  • Accelerate Execution: Save time interpreting your report and executing next steps with a walk-through and guidance from our Executive Advisor™ team.

As a result, members are not only shown the path to improve their function’s performance, but also get help to take action.


Communications Activity Map

There are lots of opportunities (and demands) for Communications functions to improve performance in 2015. But, while Communications leaders want to focus resources in areas that will deliver disproportionate returns, few have a clear plan for doing so.

So, how can leaders target the critical activities that will ultimately give the greatest payoffs?

Communications Activity Map

Download our Communications Activity Map to learn more about the 33 activities that are essential for running an effective organization and how we can help you to set clear priorities for improvement in your strategic plan.