Marketing and Communications

CEB's Marketing & Communications offerings deliver insights that upend conventional wisdom and change the way executives address long-standing and emerging business challenges. With our guidance, tools and training, marketing and communications leaders drive excellence in their organizations.

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Corporate Communications: How to Make Social Media Work in the Workplace
Corporate social media helps employees engage with the company but – more important – it boosts productivity. To get real returns on social media investments, senior managers should lead the way. Wed Feb 15 03:00:23 EST 2017
Why Marketing Teams Are Reorganizing (and How Yours Should)
Marketing teams are still trying to shape themselves for a digital and changeable future. Three pieces of advice will help them make the most of 2017. Mon Feb 13 03:00:44 EST 2017
Corporate Communications: Tips for Coping with Trump’s Tweets
The US president has already moved markets more than once with his 140-character thoughts. Comms teams should be prepared if their company or brand finds itself in the spotlight. Thu Feb 09 03:00:42 EST 2017

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