Essentially all senior executives express some degree of ambition to become more digital. Over 80% have a digital initiative underway and 69% believe they must become significantly more digital to remain competitive.
But what does this actually mean? For many executives, the word “digital” is simply a trendy way to say “invest in IT.” For others, it signals a dramatically different way to do business.
Click the button below for digital definitions, including the terms "digitalization" versus "digitization".