CEB Commercial Banking
Leadership Council

CEB Commercial Banking Leadership Council enables innovative commercial banking executives to optimize productivity and drive the growth and profit of the small business, business banking and mid-corporate business lines. We develop insights from the world’s best financial institutions to help you and your team save time and make better decisions. As technology increasingly drives business outcomes, we provide the guidance and tools that enable business leaders to drive digital and business strategy.

Our Research Focus

Equipping our members with strategic guidance and tactical tools on the topics most important for their function is at the heart of what we do. We don't just point to where you need to go: we provide you with a roadmap and a suite of implementation tools to get you and your team there. Key topics include:

Customer Experience

Talent Management


Sales Model

Technology and Product


How CEB Helps You

Capturing the Full Potential
of Commercial Banking Sales

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Our Current Research


Since the financial crisis, commercial banking executives have compensated for weak growth by improving sales efficiency. But as customer demand changes, it's not enough.  Customers now expect competent RMs and digital access, but truly reward banks that can intervene in their buying to teach them about - and deliver - business outcomes.

Questions Your Peers Are Asking

  1. What are best practices to make relationship managers' sales interactions more customer-centric and effective?
  2. How do we balance sales performance with customer interests and regulatory considerations?
  3. How do I create products that customers truly value, and will pay for?
  4. Where should I focus onboarding and lending improvements to have the most impact on customer experience, and our efficiency?

Speak with our team to learn more.

Membership Features

Research and Insight: Unique research and tools to help business leaders evaluate new issues and challenges

Proven Best Practices: Tested approaches to solving business challenges from our network of leading companies

Advisory Support: Personalized expert guidance and project support for pending decisions, new tactics, internal presentations, and other needs

Decision and Diagnostic Tools: Customized, actionable views of the most important performance metrics in your function

Peer Benchmarks: Relevant, quantitative data and analysis to help allocate resources and target areas with the highest impact

Executive Networking: On-request advice, feedback, and perspective from peer interaction with hundreds of leading executives

Live and Online Learning Events: A wide variety of events exclusively for senior executives, as well as staff training and skill development opportunities

What Our Members Are Saying

Featured Resources

Related Services

From Our Blogs

Retail Banking: Before Investing in Analytics, Make Sure it Will Boost Customer Engagement
Banks are investing millions of dollars in collecting and analyzing data but they must be clear about reasons for the investment: keeping hold of customers or improving customer relationships. Mon Jul 24 03:00:56 EDT 2017
2 Ways Danske Bank is Responding to Fintech Competition
All banks are having to find a response to upstart start-ups that are using a combination of technology and new thinking to change the industry. Danske Bank is making big strides. Thu Jul 20 03:00:37 EDT 2017
Wealth Management: Front Line Advisers Should Be in Charge of Client Segmentation
Profitability is hard to come by in the wealth management industry right now. Client segmentation is a good way to improve matters, but front line staff should be consulted throughout the process. Wed Jul 05 03:00:23 EDT 2017

Speak with our team to learn more.

Some of Our Members